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Briefly

Repurposing live videos extends their lifespan, allowing creators to maximize content investment and strategically spread it across various channels to enhance brand engagement.
By adopting a systematic approach to repurposing, businesses can create a consistent flow of content, engage their audience at multiple touchpoints, and ultimately drive higher conversion rates.
Live video is not just a one-off event; it’s an opportunity to build a sustainable video strategy that continuously attracts and retains viewers over time.
Stephanie Liu's success stories illustrate how impactful live video can be, showcasing immediate results like 178K book downloads, thanks to an engaging live stream.
Read at Entrepreneur
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