Elvie's first-ever Times Square ad highlights post-partum struggles
Briefly

Elvie is bringing attention to postpartum difficulties with its digital out-of-home debut at Times Square, highlighting issues like depression, anxiety, and breastfeeding struggles that are often ignored.
The survey findings by Elvie show that 77% of mothers faced some level of mental health challenges after childbirth, with only 31% receiving professional mental health assistance, indicating a lack of adequate support.
"Women are seeking reliable maternal care similar to their trusted technology. The current maternal health issues affecting women, from lack of education to mental and physical challenges, call for improved medical, social, and governmental support," expressed Tania Boler, Elvie's founder.
Read at The Drum
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