LeBron James has earned more than $479 million in salary throughout his career and generated over $900 million from endorsements and investments in 2022 alone.
In 2015, LeBron signed a lifetime deal with Nike, estimated to be worth over $1 billion, ensuring his status as an ambassador beyond his playing days.
LeBron originally partnered with Coca-Cola's BodyArmor, later switching to PepsiCo in 2021 where he signed a multi-year partnership endorsing the brand.
With a net worth of $1.2 billion as of October 2024, LeBron James is the first active NBA player to reach billionaire status.
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