In the face of potential TikTok bans and constant alterations to social media platform algorithms, newsletter platforms have increasingly targeted Instagram, TikTok, and YouTube creators, touting direct access and control over their audience and new monetization streams.
Following a similar path to competitor Substack, which launched a similar initiative in its Creator Studio program targeting TikTok creators, beehiiv is looking to add to its growing list of top creators in exchange for direct support for launching, growing, and monetizing a newsletter.
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