Bud Light's parent company Anheuser-Busch is reportedly blaming a "third-party ad agency" for the brand's partnership with Dylan Mulvaney that prompted nationwide boycotts and cost them roughly $5 billion in losses.In an attempt to distance from the deepening backlash, Anheuser-Busch has reportedly told U.S. beer distributors that it cut ties with the "third-party ad agency" responsible for the Mulvaney collaboration in an effort to make amends with vendors weary over the brand's tarnished reputation, according to a source cited by the New York Post.
#immediately #responsible #advertising #partnership #collaboration #controversy #rural-areas #viral-video #distributors
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