According to the Pew Research Center, 21% of all adults and 37% of 18 to 29-year-olds in the U.S. are now getting their news from social media influencers. This shift away from traditional news outlets indicates a changing landscape in how information is consumed in the country.
The Pew study highlights that news consumption is increasingly moving towards social media platforms, with influencers not directly associated with news organizations garnering significant followings and impacting public opinion.
With the Associated Press laying off 8% of its workforce, the Pew report underscores a significant transformation in news consumption patterns, particularly among younger demographics favoring influencers over established news institutions.
The research revealed that an impressive 85% of the identified news influencers have a presence on X, though the broader implications for the media landscape remain uncertain as political and social sentiments shift among users.
Collection
[
|
...
]