On February 7, ADWEEK House will open in New Orleans before Super Bowl 59, hosting marketing leaders and NFL players for discussions and networking. Attendees can expect sessions on technology in sports, advertising trends during big events, and the future of marketing in the sports industry. Guest speakers include notable figures like Braxton Berrios and Gary Vaynerchuk. This pop-up event aims to explore how technology, AI, and diverse audience insights shape effective Super Bowl campaigns and the fan experience.
The ADWEEK House pop-up experience for Super Bowl 59 will feature prominent speakers and discussions on sports marketing, technology, and cultural advertising trends.
Sessions at the event include insights from industry leaders like Gary Vaynerchuk and Rita Ferro on the impactful strategies behind Super Bowl campaigns.
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