Advertising amid political polarization: insights from The Drum, The Independent and others
Briefly

International conflicts, rampant misinformation and forthcoming election cycles dominate today's digital zeitgeist, raising myriad brand safety concerns for advertisers.
If a company takes a stand on an issue that may be controversial, I want them to own it. I want them to stick with it. So, I think authenticity is really key in this hyper-polarized, increasingly politicized landscape ... So
Read at The Drum
[
add
]
[
|
|
]