Zack Isaacs, who became a product marketing manager at Google UK at just 19, opted out of university to pursue mentorships and apprenticeships. He found his passion in marketing by designing for local businesses and built a portfolio that garnered attention. His mentorship with Andrew Scrase at Meta provided valuable insights into digital marketing, which he then applied at Google. Currently, Isaacs runs OnSocial, a creative agency focusing on performance-driven advertising, which is now expanding its services to the UAE, reflecting his continued entrepreneurial spirit and drive.
"I decided to skip university and join the ORT Jump mentorship program I heard about during a school assembly. This unpaid program matches students with working professionals for an academic year of mentorship."
"Spending time with Andrew gave me a real look at how social media worked from a business and advertising perspective. I learned how media budgets are managed, how ad creative impacts performance, and what it takes to run campaigns at scale."
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