"Bramble admits that the speed at which his star has risen is all pretty surreal, to be honest. It just started with a concept and then having [my book] out there and then having it hit number one and having it on TV and in bookstores and in different countries, it's all very crazy, really."
"Lockdown provided the time and space for Bramble to literally just learn how to cook for myself. It just quickly turned into a passion, and I was soon spending up to eight hours a time in the kitchen cooking."
"I realised at that point that I could monetise a passion, so I decided to make a menu and advertise it through Snapchat and get it out there to other students in Nottingham."
Xavier Bramble, a 23-year-old chef and Instagram star, gained fame after learning to cook during lockdown. Initially a psychology student with no cooking experience, he developed a passion for cooking, spending hours in the kitchen. His journey led to a hit cookbook and over 850,000 Instagram followers. Bramble recognized a market opportunity among students who wanted affordable meals, which he capitalized on by creating a menu and advertising through Snapchat. His rapid rise in the culinary world has been both surprising and rewarding.
Read at CN Traveller
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