The article highlights Herb Peterson's invention of the Egg McMuffin in the 1970s, a pivotal moment that changed McDonald's breakfast menu. Inspired by a friendship with Julia Child and recognizing the fast-food chain's missed opportunity in serving breakfast, Peterson crafted the Egg McMuffin to offer a cost-effective take on eggs Benedict. His innovation not only altered his life and his son David's but also spurred a significant growth in breakfast offerings within the fast-food market, ultimately contributing to the global popularity of breakfast sandwiches.
Peterson saw an opportunity in the breakfast market with his iconic Egg McMuffin during the '70s, transforming McDonald's breakfast offerings globally.
David Peterson reflects on how his father's invention has deeply impacted their lives and the fast-food breakfast industry, establishing a trend in convenient early meals.
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