Airbnb is temporarily renovating a house to resemble the home of the Browns. It'll be decked out with actual furniture featured in the Paddington films... guests will recognize the blossom tree mural up the spiral staircase and the retro carousel horse in the living room window.
Guests will get an afternoon tea (with marmalade sandwiches, of course), a trip to the cinema to watch the new Paddington film and a breakfast basket the next morning.
Locals in Primrose Hill sent a letter to Airbnb blaming the Paddington franchise for a 'flow of tourists' and arguing that 'an expensive media campaign will only amplify this and have an increased negative impact on all of our lives'.
As part of our partnership to redecorate the home, Airbnb has made donations to local Community Association initiatives... to acknowledge this vibrant London neighbourhood.
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