London designer outlet records best ever Black Friday as savvy shoppers continue to seek best deals
Briefly

"As we approach Christmas, and shoppers continue to navigate the cost-of-living crisis it's clear, from our record-breaking November and best-ever Black Friday performance, that shoppers are increasingly choosing outlet destinations."
"The continued confidence brands have in our destination has played a key role in shopper's increased preference for outlet shopping. With big brands such as The North Face, Levi's and Lindt investing in upgrading their stores at LDO, bringing more collections and an enhanced shopping experience, shoppers have increased access to their favourite brands without comprising on the blend of affordability and premium quality offered by outlets."
Read at London Business News | Londonlovesbusiness.com
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