"Until about three, four months ago, I didn't pay very much attention, following you guys," President Biden said, referring to content creators. He acknowledged the influence creators have on public perception and news consumption.
"There's no editors anymore," Biden explained, criticizing the current news landscape and emphasizing the challenges of obtaining positive news coverage among sensationalist practices, highlighting the importance of content creators.
The event is groundbreaking as it recognizes the role of social media creators in shaping political messaging, with the White House actively engaging with the creator community to address pertinent national issues.
The White House's continued engagement with the creator economy marks a notable shift in recognizing digital influencers' potential impact on public opinion and voter outreach, particularly among younger audiences.
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