The article tackles the concept of 'creative avoidance' among real estate agents, who often neglect essential tasks like setting up alerts or contacting clients, resulting in lost clients. Using Carol's inspiring story of balancing family and career, the author emphasizes making business goals relatable by connecting them to others' expectations. By tracking time spent on productive activities, agents can identify issues and enhance focus. Establishing a structured daily routine for time management is pivotal for long-term success and scaling in the real estate business.
If you want freedom, you must earn it by first embracing the routine.
Make it matter. You have the same number of hours as the top-producing agent in your housing market.
The easiest person to let down is yourself. So tie your business goals to someone else.
For one week, write down what you do every 15 minutes of your workday. Highlight the income-producing activities.
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