Birria Bros, a food truck famous for its birria, is moving to a brick-and-mortar location in Bakersfield, driven by the Lara family's passion for the dish. The family, consisting of seven siblings, credits their mother for the traditional recipe that has become a beloved regional favorite in Southern California. The idea for the food truck emerged in 2019 when George, noticing the growing popularity of birria, convinced Juan, initially skeptical while working as a welder, to join him in the venture. Their effort has transformed birria into a local staple, emphasizing their family heritage.
Birria was a special-occasion fixture around the Lara house when the kids were growing up. But George noticed that it had started to become a Southern California favorite.
My mom, that's her main dish. That's what they'll have at parties and stuff like that. We grew up eating it.
We went to Fresno to talk to a guy about a truck, decided it looked good, and that was back in 2019.
He asked me, and I really didn't pay too much attention of it. He asked me again, and I said, 'You know, if we keep thinking about it, let's do it.'
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