As Disney prepares for the release of the live-action Snow White on March 21, it has notably reduced the scale of its Los Angeles premiere, opting for an event limited to photographers and the crew. The European debut is now set for Segovia, known for its castle that inspired the original film, rather than London. This shift comes amid ongoing backlash against casting choices and character portrayals, with sources suggesting Disney is attempting to navigate a complicated promotional landscape as it continues its marketing push just weeks prior to release.
As Disney approaches the March 21 release of its live-action Snow White, it has downsized the LA premiere and shifted its European debut to Segovia, affecting press exposure.
Disney's decision to forgo a grand red carpet event in favor of a more intimate gathering underscores a pivot in promotional strategy, likely to mitigate prior backlash.
Actress Rachel Zegler's casting has stirred controversy, highlighting issues around representation and evolving narratives, particularly with her remarks on the film's 'dated' love story.
Despite claims of a family-friendly emphasis for the premiere, changes in marketing strategy indicate a reactionary approach to ongoing criticisms surrounding the film's production.
Collection
[
|
...
]