"Every channel should cover the most fundamental topics within its niche. Jamila Musayeva, who built her channel to 1.1 million subscribers as an international etiquette consultant, grew fastest thanks to a video on 'one of the most basic etiquette subjects: table manners.' If your channel is about finance, consider creating videos on essential topics like managing household budgets, saving money, or investing for beginners."
"Think about what your ideal viewer would type into the search bar on day one. If your niche is baking, that's 'how to bake bread as a beginner' or 'how to make a baguette.' If it's productivity, it's 'how to time block' or 'how to stop procrastinating.' These topics feel almost too simple to make a video about, which is exactly why they work."
New YouTube channels often struggle to gain traction due to random content choices. Successful creators focus on foundational topics relevant to their niche, which attract viewers and boost visibility. Essential videos include basic subjects that potential viewers are likely to search for, such as beginner guides in finance or baking. By addressing these fundamental themes, channels can establish a strong presence and increase subscriber counts within the first 90 days of launching.
Read at Forbes
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