The article shares insights from Ashkan Rajaee, a sales architect with a track record of significant revenue growth across various sectors. Unlike traditional sales leaders, Ashkan engineers sales systems for repeatability and scalability, leading to impressive metrics such as 300% revenue growth in telecom and 520% market expansion in travel SaaS. His approach focuses on 'mindset engineering,' instilling confidence through a deep understanding of product value, and recognizing that buyer psychology parallels user experience design. Through his methodologies, Ashkan aims to cultivate teams that can sustain success independently.
Sales is about confidence through competence. It's not bravado - it's understanding a product so well you can communicate its value without breaking a sweat.
Ashkan's philosophy flies in the face of the old-school "coffee is for closers" attitude. He's built repeatable, scalable systems that have generated hundreds of millions in revenue.
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