How Blueprint Founder Bryan Johnson Sought Control Via Confidentiality Agreements
Briefly

Bryan Johnson, featured in a Netflix documentary, reveals his intricate morning routine aimed at reversing biological age, part of his five-year quest for enduring youth. As the founder of Blueprint, which offers health supplements and testing equipment, he claims to have reduced his biological age by 5.1 years. Johnson's journey has attracted significant media and social media attention, although there are concerns about Blueprint's sustainability amid allegations of misusing confidentiality agreements. Despite these issues, he touts the start-up as one of the fastest-growing companies worldwide, primarily due to viral marketing.
In a Netflix documentary, Bryan Johnson showcases his elaborate morning routine and his quest to reverse aging, claiming success with quantified biological age reductions.
As founder of Blueprint, Johnson aims for longevity through innovative health supplements and rigorous self-experimentation, gaining media attention and a strong social media presence.
Despite burgeoning success, Blueprint faces scrutiny amid allegations related to confidentiality agreements, hinting at potential challenges behind Johnson's polished image.
The documentary marks a pivotal point in Johnson’s career as he strives to embody Silicon Valley's fascination with anti-aging and eternal youth.
Read at www.nytimes.com
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