Content Getting Lost in the Crowd? Use This Technique to Make It Stand Out. | Entrepreneur
Briefly

from Entrepreneur4 months ago
Content clustering involves creating content around a central pillar topic, which is a broad subject that serves as the base for various related subtopics. These subtopics, or clusters, are interlinked with the pillar content, creating a web of related articles and resources.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/content-getting-lost-in-the-crowd-use-this-technique-to/478223
Improves SEO: Linking related articles to a central content pillar helps search engines understand that your website covers a topic comprehensively, which can improve your rankings.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/content-getting-lost-in-the-crowd-use-this-technique-to/478223
Each cluster content piece can target specific keywords related to the pillar topic, helping you rank for more search terms, ultimately leading to increased organic traffic.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/content-getting-lost-in-the-crowd-use-this-technique-to/478223
When readers land on a cluster article, they can easily navigate to other relevant pieces, which reduces bounce rates and fosters greater user engagement.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/content-getting-lost-in-the-crowd-use-this-technique-to/478223
Read at Entrepreneur
#content-marketing #seo-strategies #content-clustering #organic-traffic #user-engagement
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