The article emphasizes the importance of building relationships with potential investors long before needing funding. It advises against cold emailing and instead suggests engaging with investors in relevant spaces, showcasing business success consistently. Founders are encouraged to craft compelling narratives about their companies and to publicly celebrate milestones to attract interest. By demonstrating value through quests for investor attraction, companies can create interest and demonstrate capability, ultimately increasing their chances of securing funding from the right partners.
Stop wasting your time chasing investment from the wrong people. Don't spray and pray with cold emails, hoping someone bites.
Investors want proof you can deliver. Show them exactly what you're capable of by sharing your wins as they happen.
Top investors receive hundreds of pitches each week. Make yours stand out by telling a story they can't resist.
Build relationships long before they need money. Show up where investors hang out and demonstrate your value.
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