The studio's branding approach integrates a foundational visual framework with a versatile collection of 3D assets and motion graphics. The identity is informed by Berlin's culture, utilizing textures and patterns derived from urban elements, such as scanned street posters. These components were designed with adaptability in mind, ensuring the brand can evolve over time and collaborate with other designers. By creating a robust but flexible design system, the studio empowers brands to navigate future changes while remaining visually cohesive.
The studio's identity design combines a consistent logomark with adaptable 3D elements and textures inspired by Berlin's streets, creating a versatile brand identity.
The design features abstract patterns and textures inspired by Berlin, ensuring adaptability in branding while allowing for collaborative contributions from designers.
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