StreetEasy's brand campaign combines Renaissance art with a modern twist to reflect the challenges and emotions of purchasing a home in NYC.
The campaign includes visually arresting artwork showcased on various mediums across NYC, aiming to resonate with New Yorkers entering the spring home shopping season.
Despite NYC being known for renters, 1 in 5 New Yorkers are actively browsing homes for sale as well, emphasizing the significance of the new StreetEasy campaign.
Nedal Ahmed from Mother New York highlights the creative challenge of advertising to New Yorkers, applauding StreetEasy's ability to speak to their experiences effectively.
[
add
]
[
|
|
...
]