The maze, which greets visitors on entry, is designed to capture the exciting yet disorientating feelings that can accompany a first move. 'The exhibition aims to spotlight the often contrasting, but frequently similar ways we deal with moving out on our own for the first time,' Ikea shared in a press release.
'As always, we are driven by our curiosity about people's lives, needs and dreams at home, and we capture what matters in our designs. We aim to create new solutions that resonate with the values we as a brand share with many people and respond to the needs of the ever-evolving lives at home,' Johan Ejdemo, Global Design Manager at IKEA of Sweden, said.
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