Google has refreshed its 'G' logo for the first time in nearly a decade, introducing a fluid gradient color effect that replaces the previous block colors. While the letter's style remains consistent with the capitalized sans-serif design adopted in 2015, the new gradient presents a modern visual twist. Currently, the updated logo is visible on the Pixel series and the Google app, but hasn't yet appeared on social media or desktop versions. No details have been announced about changes to other brand icons.
The noticeable change starts when the color around the letter blends, transitioning from block segments into a fluid gradient, while maintaining the overall letter style.
On May 12th, 2025, Google will commemorate the tenth anniversary of its sans-serif logo, celebrating a decade of brand evolution with a contemporary twist.
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