"Design became more of a lens through which I experienced everything. I began to notice that I was constantly observing light, materials, and environments."
"Shooting film demands presence, limited frames, no previews, and no instant validation. You must trust your eye and commit."
"I have a ritual of opening one book each weekend to flip through during the week, a quiet way to reset my visual thinking."
Alex Lerian's upbringing in New York City enhanced his spatial awareness and aesthetic appreciation. He encourages others to observe intentionally and reset their mental palettes. As general manager of Ege Carpets Americas, he uses pen and paper for ideas, filling pages with doodles. Music helps him transition from work to leisure, with a current interest in Japanese funk and jazz. A collector of vintage cameras, Lerian values the presence required in analog photography, emphasizing trust in one's eye and the ritual of processing film.
Read at Design Milk
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