Since Facebook's rebranding to Meta in 2021, mainstream engagement in the metaverse has been disappointing, with only Meta, Apple, and Samsung introducing notable products in AR and VR. A new concept headset by Nothing, designed by Priyankar Saha, aims to lift the industry through its fun aesthetic and functional minimalism. Saha's design focuses on meaningful components, addressing the previously unattractive designs that hindered VR's popularity. The Vision Pro headset has set a new standard for design, challenging the awkward appearance of earlier models.
Technology moves really fast until it doesn't. Facebook rebranded to Meta in 2021, and we've had a grand total of 3 companies actually occupy the metaverse space in 4 years.
The headset's design is best described as functional minimalism. Unlike Nothing's budget smartphones that use fake ribbon cables to create an industrial-teardown-like aesthetic, every component on the VR (1) is meaningfully placed.
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