Who Makes Walmart's Great Value Butter? Rumor Has It This Familiar Brand Does - Tasting Table

""I'm sure Land 'O Lakes makes the Great Value butter and they mixed up the wrappers on the line," wrote a TikTokker."

""The amount of people that don't know it all comes from the same factories is INSANE," added another."

""Great Value is Walmart's private‑label brand; the butter sold under the Great Value name is produced for Walmart by multiple co‑packers rather than a single manufacturer," the user explained."

A shopper found Land O' Lakes butter sticks wrapped with Walmart Great Value labels, sparking claims that the products are identical aside from packaging. Social media users suggested that factories sometimes switch wrappers on production lines and that private-label goods are frequently made and packaged by the same companies behind name brands. Contributors linked Great Value items to brands such as Sara Lee and Peter Pan and noted that dairy production and suppliers can vary by region and involve multiple co-packers. Many customers accept lower-priced Great Value items as equivalent in quality to national brands.

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