What Happened to 'Appetizers'?
Briefly

Menus serve as the first genuine interaction between diners and restaurants, establishing an ambiance and tone for the meal. Recent trends have pushed establishments away from traditional terms like 'appetizers', favoring more creative and playful language. While this encourages a unique cultural representation in cuisine, clarity often suffers. More restaurants are choosing labels like 'small shareables' or 'snacks', which, while fun, can obscure important information about dish sizes. This evolution reflects a broader change in dining habits as many plates are designed for communal sharing.
A menu is not just a list of dishes, but the restaurant’s first direct communication with diners, setting the mood and experience to come.
Many restaurants have abandoned traditional menu structures for playful language that speaks to the unique dining experience rather than sticking with mundane categories.
The rise of 'Small Plates Meant for Sharing' has led restaurants to reorganize menus, pushing them to be creative with names while sometimes sacrificing clarity.
The trend of renaming appetizers to fun labels like 'bites' and 'snacks' has made it harder for diners to gauge portion sizes and dish sizes.
Read at Eater
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