Saratoga Spring Water has gained attention for its cobalt-blue glass bottles, amplified by influencer Ashton Hall's viral TikTok showcasing part of his morning routine. Although the water’s branding emphasizes its origin from Saratoga Springs, it also includes a source in Vermont, cited for operational consistency after a pipeline issue. Despite disappointment from some regarding the source, the company's president ensures quality and transparency, while highlighting how other brands make similar use of naming strategies to market their products more effectively.
The blue Saratoga water bottles are not only a visual standout but have gained popularity on social media, specifically with influencers showcasing their morning routines.
Saratoga Spring Water sources its product from two locations but ensures that each bottle contains water exclusively from one source, enhancing brand transparency.
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