Ryan M. Robinson and Zach Schenouda, USC film students, emphasize that their friendship and collaborative spirit, formed since high school, is vital to their filmmaking journey. They believe that winning the Doritos contest, aside from the potential financial reward, could significantly boost their visibility in the film industry, opening doors to opportunities they had only dreamed of. They continue to express a deep passion for filmmaking, reflecting on their shared history as a foundation for future projects.
In discussing their ad ‘The Barbershop,’ Robinson shared, 'We wanted to bring something humorous yet reflective, touching on themes of community and identity. We believe it resonates with a lot of people.' Schenouda added, 'The experience of creating this ad has been enriching. Winning would be amazing, but our goal is to continue telling stories that matter to us and audiences.'
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