"This is our response to the doom loop," said Valerie Reichert. As attendees come to the festival, they will help stimulate local businesses in the commercial corridors.
"No to doom, no to negativity," Reichert added. "Let’s get some joy in this situation." She emphasizes the festival's role in bringing positivity to the neighborhood.
Reichert reminisces about the inception of the festival, recalling how it started with a local film, "Bernaltown," that captured the spirit of Bernal Heights.
She noted that even with gentrification, the original film still resonates, as it showcased a love letter to Bernal, highlighting its vibrant past.
#community-events #local-filmmaking #cultural-heritage #urban-development #neighborhood-revitalization
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