Why Men Play Dumb, According To Science

When men play dumb it might seem manipulative but it is actually a way of conveying warmth, psychologists say.Although playing the fool may not seem like the most likable trait, research suggests that there is some truth to the trope of the lovable idiot and bumbling dad."There's a tradeoff between being warm and being smart," says Susan Fiske, a psychology professor at Princeton University who's researched why people play dumb
"You seem nicer if you play dumb, and you seem smarter if you act colder."

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