Jeans, controversy, used bathwater: Sydney Sweeney's selling it all. A showbiz masterclass, if you ask me | Marina Hyde
Briefly

Sydney Sweeney's commercial endorsements, notably for American Eagle, have ignited a cultural controversy intertwined with social media discourse. Following her involvement, discussions emerged linking her branding choices to controversial public perceptions, including themes of eugenics and political affiliations. Sweeney's partnerships with prominent fashion brands and campaigns have stirred mixed reactions, as some perceive her successes positively, while others criticize the normalization of such commercialism, particularly for women. The brand collaborations raise questions about societal attitudes towards female empowerment and the resultant public scrutiny of women's achievements in the industry.
"Sydney Sweeney's recent participation in an American Eagle commercial sparked a bizarre controversy, connecting her brand partnerships to heated cultural debates and social media frenzy."
"Amidst the chaos, Sweeney’s extensive brand endorsements, including high-profile names like Miu Miu and Armani Beauty, have provoked criticism and admiration."
Read at www.theguardian.com
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