The U.S. online market for secondhand apparel is projected to grow at an annual rate of 13% through 2029, potentially reaching $40 billion. The surge in demand is driven by cultural shifts towards sustainability and economic factors, such as increased tariffs on new clothing, prompting consumers to seek more affordable and environmentally friendly alternatives. Platforms like ThredUp, eBay, and Facebook Marketplace facilitate this trend by providing easy access to previously unsold items. Additionally, the inefficiency of local sellers in capitalizing on online opportunities presents further avenues for savvy resellers to thrive in this burgeoning market.
The online market for secondhand apparel in the U.S. is projected to grow 13% annually through 2029, reaching $40 billion, fueled by cultural and economic factors.
Environmental and sustainability concerns are significantly influencing a new generation of buyers who prefer secondhand shopping as a more ethical alternative to fast fashion.
Marketplaces like ThredUp, Swap.com, and eBay are streamlining access to used clothing, enabling consumers to find trendy, vintage, or hard-to-get items more easily.
The inefficiency of many thrift stores and local sellers highlights a significant opportunity for savvy resellers to capitalize on underpriced quality clothing in the secondhand market.
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