Crenshaw Skate Club has launched a limited-edition capsule collection in collaboration with Coca-Cola, blending storytelling and style to celebrate summers and family legacies. Founded by Tobey McIntosh, the collection draws inspiration from his grandfather's experience as a Coca-Cola delivery driver in the 1970s, bringing the nostalgia of the "For The Real Times" campaign into a modern context. This collaboration showcases community values, with pieces designed to resonate intergenerationally through vibrant graphics and versatile styles, creating a bridge between past and present cultural connections.
This collaboration holds more weight than just design synergy. It’s about connecting generations through the playful embrace of both skate culture and Coca-Cola's history.
The collection features vibrant graphics and silhouettes designed to flow seamlessly from the skatepark to the street, celebrating both family legacy and cultural connections.
Collection
[
|
...
]