Treefera, a London-based startup, secured a $30 million Series B funding round to improve supply chain transparency. The company’s AI platform utilizes satellite and drone imagery to monitor the initial phase of transport, known as the first mile, for products like coffee and palm oil. This technology supports compliance with decarbonization and ESG targets, gathering essential data such as carbon metrics and land records. Amidst a challenging funding landscape, Treefera's focus on providing reliable datasets positions it uniquely in a niche market.
The purpose of Treefera is to provide discoverable, understandable, and trustworthy datasets on the first mile. From forestry to agriculture, it's about massively scaling up our direct observation of that first mile.
It has layers of sourcing, which means they don't need to provide us with a land file. Then we provide lots of data on sourcing, risk data, various other inputs.
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