Meta and Apple have become the first companies penalized under the EU's Digital Markets Act, reflecting the EU's commitment to regulate major tech players. Apple faced a â¬500 million fine for anti-steering violations linked to its in-app payment systems, despite previously settling â¬1.8 billion. Meta was fined â¬200 million for its 'pay-or-consent' model, which lacked clarity regarding data usage and consent from users. Both penalties are minor compared to their revenues, but they signal increased regulatory scrutiny on U.S. tech firms by the EU.
The fine reflects the EU's commitment to enforce the Digital Markets Act, marking the beginning of a rigorous regulatory environment for major tech firms.
Meta's 'consent or pay' model was found non-compliant as it forced users into data harvesting without clear consent, drawing ire from the EU.
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