EcoMotion, based in Tel-Aviv, has acquired Dutch electric mobility company Brekr, known for its stylish electric mopeds and e-bikes. Amidst bankruptcy and supply chain challenges faced by Brekr's founders, EcoMotion plans to ensure a seamless transition by connecting with employees, dealers, and suppliers. This acquisition aims to maintain Brekr's quality standards while leveraging synergies in product development and distribution. Brekr's founders will continue to be involved to facilitate continuity, marking a fresh start under EcoMotion's broader sustainable mobility ecosystem.
"Brekr has quickly built a strong position with products that stand out for their design, functionality, and local character... we are adding a brand with character to our portfolio."
"Service and deliveries will continue as usual, and customers can expect the same high-quality standards they are used to from Brekr."
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