HP aims to be the most sustainable technology company by 2030 and recognizes the importance of its distribution channel partners in achieving this goal. To align its partners with its sustainability targets, HP launched the Amplify Impact program, aiming for 50% participation by 2025. Recently, they met this target and will continue working with partners to enhance sustainability efforts. HP shares its sustainability training and resources, particularly with smaller partners, to foster a collective approach to sustainability in the tech industry.
"We realized a few years ago that if we wanted to be the most sustainable technology company in the world, which is our goal by 2030, we can't do business with partners who don't care about sustainability..."
"It started out as a program to really help partners, especially smaller partners, take advantage of all the money that we had invested in sustainability training..."
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