News Publishers Look At Consent or Pay' Model After ICO Ruling on Cookies
Briefly

Cookies are used online by publishers to deliver targeted digital marketing and are key to selling advertising that funds their business.
The ICO's rigorous enforcement of GDPR data privacy laws could result in a significant loss of trackable readers and revenue for publishers.
The placement and design of the reject all option is subject to debate among industry leaders to ensure compliance with the ICO's requirements.
Read at www.mediaite.com
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