"Index Exchange has launched Index Cloud, a new platform designed to enable models, data, applications, and bidders to operate directly at the point of transaction. This move builds on more than two decades of development for the open internet, now adapted to support an AI-native programmatic ecosystem."
"The Consumer Federation of America has filed a lawsuit against Meta, alleging the company's handling of scam content on its platforms violates Washington, DC consumer protection laws. The complaint centres on fraudulent advertising, which CFA claims Meta allowed to proliferate despite public commitments to combat scams."
"Radiocentre has called on MPs on the Culture, Media & Sport Committee to rule out the introduction of advertising across BBC platforms, warning of potential negative impacts on public broadcasting."
Index Exchange has introduced Index Cloud, a platform aimed at improving efficiency and reducing costs in programmatic auctions. This initiative is a collaboration with Bedrock Platform, showcasing the first containerised DSP. The Consumer Federation of America has filed a lawsuit against Meta for allegedly allowing scam advertisements to flourish, violating consumer protection laws. Radiocentre is urging MPs to reject advertising on BBC platforms, citing concerns over its impact on public broadcasting.
Read at Exchangewire
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