
"Costco's bakery is home to some of the best store-bought cakes around. Yet if you want to order a custom Costco cake for a special occasion, you have to go into your local warehouse in person and fill out a paper form by hand. That is all changing this year. During the December 11, 2025 Costco Q1 2026 earnings call, Costco CEO Ron Vachris outlined plans for one of the most exciting changes coming to Costco in 2026: the ability to order custom cakes through the Costco app."
"During the call, Vachris confirmed that members found the existing process to be "a little bit clunky" and that it'd be "moving to a digital state." In fact, one of the biggest things Costco shoppers say they want to change about the bakery is the ability to order cakes online. Busy members don't want to have to go all the way to the warehouse just to place a custom cake order, especially if they are ordering it for a special occasion or party. Fortunately, that won't be the case for much longer."
Costco will add the ability to order custom bakery cakes through the Costco app in 2026. Members currently must visit a warehouse, fill out a paper form in the bakery, and return on the pickup date. The paper process lacks clear confirmation and order-tracking, leaving customers uncertain whether orders were received or will be ready. The ordering workflow will be digitized to provide online ordering, status updates, and pickup confirmations. Digital ordering will reduce trips to warehouses, improve convenience for busy members ordering for parties or special occasions, and modernize the bakery experience.
Read at Tasting Table
Unable to calculate read time
Collection
[
|
...
]