New in Buffer: LinkedIn Profile Analytics
Briefly

Buffer has introduced LinkedIn Profile Analytics, enabling users to track detailed metrics for their personal profiles directly within the Buffer platform. With this feature, users can access post-level analytics that include total impressions, engagement rates, reactions, comments, shares, views, and watch time. This innovation arises from collaboration between Buffer and LinkedIn, marking a significant advancement for creators, freelancers, and solopreneurs who rely on personal profiles for audience engagement. This capability can help in analyzing content performance and driving future posting strategies for better audience reach.
Inside Buffer, users can now access LinkedIn personal profile analytics, providing insights like total impressions, engagement rates, and viewer statistics for each post.
The new LinkedIn Profile Analytics feature addresses the need for creators to track performance metrics directly from their personal profiles, enhancing engagement and content strategy.
Buffer has partnered with LinkedIn as an official launch partner for their new Analytics API, enabling users to analyze metrics for personal profiles effectively.
In the last 28 days, the author reached approximately 30,000 people on LinkedIn, showcasing the benefits of consistent posting and the power of analytics for personal insights.
Read at Buffer: All-you-need social media toolkit for small businesses
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