YouTube retires trending tab for AI-driven explore feed
Briefly

YouTube has discontinued the Trending and Trending Now tabs, introducing an AI-driven approach to content discovery. The platform replaces the traditional viral video lists with personalized recommendations based on individual viewing history and preferences. This change aims to create a more tailored user experience, emphasizing relevance over popularity. The update includes curated category charts in the Explore section, focusing on various topics like music and gaming. However, content creators express concerns about visibility and discovery, particularly those reliant on trending sections for audience reach.
The update eliminates the traditional list of viral videos ranked by views and engagement metrics, replacing it with algorithm-driven recommendations tailored to individual viewing patterns and preferences.
The new system introduces curated category-specific charts within a redesigned Explore section, organizing content by topics including music, gaming, sports, and technology.
Read at Rolling Out
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