"Despite having a perfectly functional mobile website, Reddit has now chosen to lock users out of it completely, while pushing them toward its app."
"The desperate measure highlights the precarious financial position Reddit finds itself in, as leadership tries to find a reliable method of monetization."
"In 2024, the company signed a contract with OpenAI, a contentious deal that allowed the ChatGPT maker to train its AI models on user-submitted posts."
"To many frustrated users, it's the latest sign that the platform is suffering from acute 'enshittification,' a neologism coined by author Cory Doctorow."
Reddit has implemented a new pop-up that completely locks users out of its mobile website, forcing them to download the app to continue using the platform. This change has sparked frustration among users, who feel it reflects a trend of 'enshittification,' where services are degraded for profit. The company is facing financial challenges since going public in March 2024, struggling to monetize effectively while also navigating contracts with AI companies that utilize user data. The majority of Reddit's revenue is derived from advertising.
Read at Futurism
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