"Let's start with the "How to fix your life" article, which has been retweeted more than 54,000 times. Its author, self-help writer Dan Koe, didn't respond to my DM asking to talk about his post. His article outlines steps to shifting your mindset to achieve goals. (This may be very appealing to people who have goals or strive for self-improvement, but as someone who is quite content to be stuck in my mediocre ways, this kind of self-help thing isn't really my jam.)"
"I would say that, just from a content standpoint, it's sort of unusual for something like this to go super viral - it's long, it's sort of hard to read, it's not about something newsy or buzzy like, say, a Hollywood mom group fallout. I can't say for sure why this captured so much attention last week; perhaps it was just the right timing, with X wanting to push the new article format."
X is promoting a long-form paid-post feature and running a $1 million prize for the most viral long post, prompting many creators to publish. A self-help post titled "How to fix your life in 1 day" achieved over 54,000 retweets, despite being long and not news-driven. The post outlines mindset shifts to reach goals. The contest and platform push have likely amplified attention for long posts, producing a glut of similar submissions. These self-contained long posts often lack the conversational, threaded engagement that made older Twitter discussions around news more vibrant.
Read at Business Insider
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