September is becoming a preferred month for weddings, especially with significant dates like Sept. 21, influenced by pop culture phenomena like the Earth, Wind & Fire song.
The increase in couples choosing Sept. 21 for their weddings demonstrates how pop culture songs resonate with personal milestones, making this day exceptionally popular in 2024.
Allison Cullman of Zola notes that pop culture indeed sways wedding date preferences, with Sept. 28 also gaining traction due to Taylor Swift's influence.
With nearly 13,000 couples opting for September 21, 2024, wedding planning trends show that cultural references can significantly impact the choices couples make.
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