Comcast Xfinity has faced criticism for its deceptive marketing practices, particularly with the term '10G Internet', which has been ruled as misleading by the National Advertising Review Board. This term suggested a connection to existing technologies, creating confusion among consumers. Additionally, the company's pricing strategy is notorious for advertising low rates that do not include important extra fees, leading to customer dissatisfaction. Historically, Comcast has been scrutinized for its lack of transparency, making it difficult for customers to trust advertised prices and navigate their billing.
Comcast's Xfinity has faced scrutiny over its marketing practices, particularly for using the misleading term '10G Internet', which has no real correlation to existing Internet standards.
The National Advertising Review Board ruled in 2024 that Comcast must cease the use of the term '10G' for its Xfinity service due to its misleading implications.
Comcast's reputation is marred by a history of advertising prices that exclude essential fees, leading consumers to pay more than the initially advertised amounts.
Industry criticisms emphasize that Comcast Xfinity's pricing strategy often obscures true costs, leaving customers frustrated with unexpected charges.
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